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OUSD Went Live September 30 and Stripe Made It the Default — The Real Difference Isn't the All-Star Lineup, It's the Equity-Sharing Model

30-Second Version · For the impatient
OUSD's founding companies put in over $1 billion to seed it — and got equity in the company back, not interest. The harder they push adoption, the more their own shares are worth. That's the real difference from USDC and USDT.

Full Explanation +
01 · Why did this happen?

Compared to USDC and USDT, which Stripe already supported, what actually changes operationally for a business integrating OUSD?

For an ordinary merchant, the day-to-day integration difference is likely small — OUSD runs through Stripe's existing infrastructure, using the same payment-collection and settlement flow, so merchants don't need to build a new system just to support it. The real difference shows up for businesses large enough and with high enough transaction volume: if your business reaches sufficient scale through a channel like Stripe or Visa, you could potentially get folded into Open Standard's partner revenue-sharing mechanism, earning returns proportional to minting and transaction volume — even equity in the company — an incentive structure that doesn't exist at all in existing USDC or USDT merchant integrations. Worth noting, though: the revenue-sharing mechanics disclosed so far primarily target large integration partners themselves — Stripe, Visa, Mastercard, Coinbase — not the individual merchants underneath those platforms. Whether ordinary SMEs can actually access similar treatment depends on how Open Standard designs its partner tiering system going forward, which remains undetermined for now.

02 · What is the mechanism?

Does it matter that bridge is the issuer? Why isn't Stripe directly issuing OUSD itself?

Having a separate subsidiary serve as the actual issuer, rather than the parent brand issuing the Token directly, is a fairly common architecture in the Stablecoin industry, usually driven by regulatory structuring, balance-sheet separation, and flexibility to bring in other investors down the line — keeping issuance and reserve management inside a relatively independent legal entity avoids tying the parent company's other business risks directly to the stablecoin's reserves, and also gives that subsidiary room to raise capital or bring in new partners independently without entangling the parent's overall equity structure. Bridge itself is the existing stablecoin infrastructure company Stripe acquired for $1.1 billion in 2024, already equipped with an established technical team and regulatory relationships — reusing Bridge's existing structure is clearly faster and lower-risk than standing up a new issuer from scratch. This design doesn't by itself make OUSD less transparent or more questionable than other stablecoins; it reflects an already well-established industry norm of separating the brand distributor from the actual issuer.

03 · How does it affect me?

The article mentions the SEC could classify the revenue-sharing mechanism as an investment contract — does that mean OUSD is currently illegal?

No. The current discussion among legal scholars and compliance advisors is assessing a gray-area risk that hasn't been definitively ruled on and remains open to interpretation — it isn't an accusation that OUSD's existing revenue-sharing design already violates current law. The core legal argument positions this revenue as "passive interest income on reserve assets" rather than "operating profit generated by the issuer's active management" — a distinction that matters because one key factor in the classic U.S. securities-law test for an "investment contract" (the Howey Test) looks at whether profits derive mainly from someone else's active managerial effort. If OUSD's revenue sharing continues to be characterized as simply proportional to minting and transaction volume rather than a complex tiered allocation based on differentiated contribution levels, that argument holds up reasonably well in theory. But if the revenue-sharing design grows more complex and starts resembling an ordinary equity-investment return structure, the SEC could genuinely revisit that classification — which is exactly why compliance analyses of this type generally frame it as "a risk to watch" rather than "a current violation."

04 · What should I do?

If I'm just an ordinary Stablecoin holder — not a business, not a partner — what does OUSD actually mean for me?

The direct relevance is relatively limited — you won't receive any form of interest sharing simply by holding OUSD, which is no different in substance from holding USDC or USDT on the yield front; the GENIUS Act's ban on paying retail holders interest directly applies equally to every regulated stablecoin, and OUSD neither does nor can route around it to benefit you directly. The more realistic impact, if any, happens behind the scenes of whatever payment tool or wallet you already use: if a wallet app or payment platform you use happens to be an Open Standard partner that received equity or activity rewards, that platform could eventually pass some of that value along indirectly through fee discounts or cashback — but that's entirely up to that platform's own business decisions, not a right guaranteed by OUSD's mechanism itself, and no concrete product has actually brought that possibility to life yet. In the near term, rather than specifically chasing OUSD as a holder, it's more practical to simply watch whether the payment platforms you already use adjust their fee structures after adopting it.

Full Content +

On September 30, 2026, Open Standard — a consortium co-founded by Coinbase, Mastercard, Shopify, Stripe, and Visa — officially brought its Stablecoin OUSD online, deployed natively across four chains: Ethereum, Solana, Base, and Tempo. Stripe added it as a stablecoin option the very next day, with a Coinbase listing following on October 1. Most coverage has focused on the "which giants joined" angle, but there's a different story worth telling here: the five founding companies collectively put in over $1 billion to seed OUSD's initial supply, and what they get back isn't the traditional issuer model of "we keep all the reserve interest" — it's direct equity in Open Standard, the company itself. That mechanism design is the actual difference between OUSD and USDC or USDT.

Free Minting and Redemption Is Just the Entry Fee — Equity Is the Real Incentive

OUSD's first obvious benefit to business users is free, zero-cost 1:1 dollar minting and redemption through integration partners like Stripe, Mastercard, Visa, and Coinbase — compare that to Tether charging institutions a 0.1% fee with a $1,000 minimum, or Circle's processing fees varying by channel. But zero fees are just the baseline. Open Standard CEO Zach Abrams named the more fundamental design directly: "The overwhelming majority of our cap table is going to be distributed back to founders and non-founders based on how they help grow the network." In other words, a business that becomes an Open Standard partner isn't just earning "rewards for using this stablecoin" — it's acquiring actual equity in the company, proportional to its contribution. That means Stripe and Visa setting OUSD as a default option isn't purely a technical integration decision; it's directly tied to their own equity stake in the broader company — the harder they push adoption, the more their own shares could be worth.

The Issuer Isn't the Five Giants Themselves — It's bridge

OUSD's actual issuer is Bridge, the stablecoin infrastructure subsidiary Stripe acquired for $1.1 billion in 2024 — not Stripe, Visa, or any of the brand-name partners issuing the Token directly. Reserve assets sit with BlackRock, Lead Bank, and BNY Mellon, with monthly attestations published. This structure itself isn't unusual — most major stablecoins separate the issuing entity from the brands that distribute it. What stands out here is that Bridge being a Stripe subsidiary means Stripe plays two roles in the OUSD ecosystem at once: it's the distribution channel setting OUSD as a default option, and it indirectly participates in the issuer's own profit-sharing through its ownership stake. That's a tighter degree of vertical integration than Circle's relationship with its exchange distribution channels.

How Revenue Sharing Works, and Why It Doesn't Violate the GENIUS Act

The GENIUS Act explicitly bars stablecoin issuers from paying reserve-asset interest directly to retail holders as a dividend — which is exactly why USDC and USDT reserve interest has almost entirely stayed with the issuers themselves. OUSD's solution is to target revenue sharing at institutional partners rather than ordinary holders: interest earned on reserve assets (primarily Treasuries and cash equivalents), after a small management fee, gets distributed proportionally based on each partner's minting and transaction volume. The key legal distinction is about where the money comes from, not who receives it — this revenue is positioned as passive interest income on reserve assets, rather than the issuer's own operating profit, and that "passivity" framing is the core line of defense against the SEC classifying it as an investment contract requiring securities registration. That line isn't entirely free of risk, though: if the final revenue-sharing split ends up tiered according to each partner's "contribution level," the SEC could still potentially recharacterize it as an investment arrangement — a gray area that remains unresolved as of now.

What This Means for Everyday Users and SMEs Considering Integration

For everyday holders, the GENIUS Act's ban hasn't been circumvented — you won't receive interest sharing directly just by holding OUSD, which is no different in substance from holding USDC or USDT. The indirect effect, if any, could come through the distribution layer: if a wallet or payment app also receives Open Standard equity or activity rewards, it's not impossible that some of that value eventually gets passed on to end users through fee discounts or cashback — though this remains speculative for now, with no concrete product having launched around it. For SMEs, the real question to evaluate isn't the simple "OUSD is fee-free, so it's a good deal" — it's whether integrating OUSD through an existing channel like Stripe or Visa actually gets your business similar equity or revenue-sharing eligibility, or whether that's reserved for the five founding companies and a handful of large early partners. In the near term, OUSD is unlikely to shake USDT's and USDC's existing liquidity moats in exchange depth and DeFi collateral use — what it's actually targeting is traditional commercial payment channels like Stripe and Shopify, and cross-border enterprise settlement, a battleground that doesn't fully overlap with where USDT and USDC currently compete.

Sources: Open USD Launches as Stripe's Default Stablecoin - The Defiant, OUSD is now available on Stripe - Stripe Newsroom, Open USD Stablecoin Goes Live as Stripe, Visa and Mastercard Open It to Businesses - Unchained, Licensing and Compliance Path for OUSD, a Revenue-Sharing Stablecoin, under the US GENIUS Act - Aiying License & Compliance
Diagram
OUSD: Who Owns What呈現 OUSD 的股權結構(五大創辦企業)、發行主體(Bridge)、儲備託管機構,以及收益分配流程如何在不違反 GENIUS Act 的前提下運作OUSD: Who Owns What5 Founders: Coinbase, Mastercard, Shopify, Stripe, VisaSeeded $1B+ → receive Open Standard equity, not interestIssuer: BridgeStripe subsidiary, acquiredfor $1.1B in 2024Reserves: BlackRock,Lead Bank, BNY MellonMonthly attestationRevenue Flow (GENIUS Act Compliant)Treasury/cash reserve interest → minus management fee→ shared with institutional partners (by mint/txn volume)→ retail holders: $0 (GENIUS Act bars direct interest)Legal defense: "passive" reserve income, not operating profitStablecoin Bible · stablecoin-bible.com
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